Who it's for
- Independent hotels and boutique properties
- Airbnb and short-stay operators
- Resort and holiday-park operators
- Multi-property hospitality groups
The problem
- ·One bad review on Booking.com can shift your ranking for weeks.
- ·Long guest surveys get low completion and vague answers.
- ·You hear about housekeeping issues on review sites, not in real time.
How it works
- 1
Send a one-tap rating the evening of checkout or the next morning.
- 2
High scores route to Booking, Google, or TripAdvisor with a pre-filled review URL.
- 3
Low scores open: 'Where did we fall short?' — sent straight to the GM.
- 4
Dashboard segments by property, room type, length of stay, and source channel.
- 5
Use the comments to drive daily standup discussions with front-of-house and housekeeping.
Example question
“How was your stay with us?”
Threshold: 4/5 — ratings at or above this number route to the review page; below this number trigger a private follow-up.
Questions
Does routing good reviews to Booking.com violate their policy?
Asking every guest to rate you and routing the willing ones to Booking is different from cherry-picking reviewers. Booking allows owners to request reviews from verified guests. Never hide low ratings — handle them privately instead.
What's the right threshold for hospitality?
4 out of 5 is standard. Some premium properties use 5/5 only — which loses volume but protects brand perception. Start at 4 and tune based on what your actual distribution looks like after the first month.
Can I run this across multiple properties?
Yes — one flow per property or a single flow with a property tag. You get per-property breakdowns and can compare year-on-year.
Matching template
Satisfaction rating template (1–5 stars)
Collect a 1–5 star rating from your audience.